Articles de journaux |
Basma Taieb, Jean-Eric Pelet, Monia Massarini The moderating effect of gender on the online luxury market: how perceived intimacy influences male consumers’ buying intentions Article de journal Luxury Research Journal, 1 (3), p. 260-282, 2017. BibTeX @article{avril2017,
title = {The moderating effect of gender on the online luxury market: how perceived intimacy influences male consumers’ buying intentions},
author = {Basma Taieb, Jean-Eric Pelet, Monia Massarini},
year = {2017},
date = {2017-04-01},
journal = {Luxury Research Journal},
volume = {1},
number = {3},
pages = { 260-282},
keywords = {},
pubstate = {published},
tppubtype = {article}
}
|
Basma Taieb, Boris Bartikowski, Jean-Louis Chandon Targeting without alienating on the internet: ethnic majority and minority consumers Article de journal Journal of Business Research, 69 (mars), 2016. BibTeX @article{mars2016,
title = {Targeting without alienating on the internet: ethnic majority and minority consumers},
author = {Basma Taieb, Boris Bartikowski, Jean-Louis Chandon},
year = {2016},
date = {2016-03-01},
journal = {Journal of Business Research},
volume = {69},
number = {mars},
keywords = {},
pubstate = {published},
tppubtype = {article}
}
|
Conférences |
Basma Taieb, Jean Eric Pelet From Skeuomorphism to Flat Design: when Font and Layout of M-Commerce Websites affect Behavioral Intentions 5500 - 5599 Conférence 2017. BibTeX @conference{Juin2017,
title = {From Skeuomorphism to Flat Design: when Font and Layout of M-Commerce Websites affect Behavioral Intentions},
author = {Basma Taieb, Jean Eric Pelet},
editor = { 4th International Conference on Research on National Brand & Private Label Marketing (NB&PL2017), UOC - Universitat Oberta de Catalunya, Barcelona},
year = {2017},
date = {2017-06-08},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}
|
Basma Taieb, Jean Eric Pelet Privacy protection on social networks: a scale for measuring users’ attitudes in France and the USA 5500 - 5599 Conférence 2017. BibTeX @conference{avril2017,
title = {Privacy protection on social networks: a scale for measuring users’ attitudes in France and the USA},
author = {Basma Taieb, Jean Eric Pelet},
editor = { WorldCIST'17 - 5th World Conference on Information Systems and Technologies, Porto Santo Island, Madeira, Portugal},
year = {2017},
date = {2017-04-01},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}
|
Basma Taieb, Jean Eric Pelet Effects of colored contrast of mobile websites on behavioral intentions 5500 - 5599 Conférence 2016. BibTeX @conference{Juillet2016,
title = {Effects of colored contrast of mobile websites on behavioral intentions},
author = {Basma Taieb, Jean Eric Pelet},
editor = { 1st International Conference on Advanced Research Methods and Analytics},
year = {2016},
date = {2016-07-07},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}
|
Basma Taieb, Pelet J.E., Massarini M., Ben Dahmane N., Mishra P., Obeidat Z. et Zukowska J. (2016) Impact of M-commerce Website design on Consumers’Behavioral Intentions: An Empirical Study of Age as Moderating Influence 5500 - 5599 Conférence 2016. BibTeX @conference{Juillet2016,
title = {Impact of M-commerce Website design on Consumers’Behavioral Intentions: An Empirical Study of Age as Moderating Influence },
author = {Basma Taieb, Pelet J.E., Massarini M., Ben Dahmane N., Mishra P., Obeidat Z. et Zukowska J. (2016)},
editor = {The 19th AMS World Marketing Congress},
year = {2016},
date = {2016-07-01},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}
|
Basma Taieb, Pelet J.E., Ben Dahmane N. Du design des sites de m-commerce aux intentions comportementales 5500 - 5599 Conférence 2016. BibTeX @conference{mai2016,
title = {Du design des sites de m-commerce aux intentions comportementales},
author = {Basma Taieb, Pelet J.E., Ben Dahmane N. },
editor = { 21ème Colloque de l’Association Information et Management (AIM)},
year = {2016},
date = {2016-05-18},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}
|
Basma Taieb, Pelet J.E., Lecat B., Terblanche N.C. Optimizing the supply chain of wine with social media and collaborative consumption 5500 - 5599 Conférence 2016. BibTeX @conference{mai2016,
title = {Optimizing the supply chain of wine with social media and collaborative consumption},
author = {Basma Taieb, Pelet J.E., Lecat B., Terblanche N.C.},
editor = {The 2nd Edition of the International Conference on Project & Logistic},
year = {2016},
date = {2016-05-01},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}
|
Book Chapters |
Basma Taieb, Jean Eric Pelet Designing website interfaces for m-commerce with consideration for adult consumers Book Chapter In Mobile Platforms Design, ; by Apps for Social Commerce IGI Global, Editied Pelet J -É (Ed.): 2017. BibTeX @inbook{Juillet2017,
title = {Designing website interfaces for m-commerce with consideration for adult consumers},
author = {Basma Taieb, Jean Eric Pelet},
editor = { In Mobile Platforms, Design, and Apps for Social Commerce, IGI Global, Editied by Pelet J.-É},
year = {2017},
date = {2017-07-01},
keywords = {},
pubstate = {published},
tppubtype = {inbook}
}
|
Basma Taieb, Jean Eric Pelet Enhancing the Mobile User Experience through Colored Contrasts Book Chapter of In Khosrow-Pour, Encyclopedia Information Science M (2017); Technology Fourth Edition (10 Volumes). Hershey, PA: IGI Global (Ed.): 8 , 2017. BibTeX @inbook{avril2017,
title = {Enhancing the Mobile User Experience through Colored Contrasts},
author = {Basma Taieb, Jean Eric Pelet},
editor = {In Khosrow-Pour, M. (2017). Encyclopedia of Information Science and Technology, Fourth Edition (10 Volumes). Hershey, PA: IGI Global},
year = {2017},
date = {2017-04-01},
volume = {8},
keywords = {},
pubstate = {published},
tppubtype = {inbook}
}
|
