inproceedings

Rania Fakhoury and Benoit Aubert


Digital Group (2014) : Consumer education and behavioural intention to use e-government services in Lebanon




Consumer education and behavioural intention to use e-government services in Lebanon

Rania Fakhoury and Benoit Aubert




inproceedings

MCIS 2014 Proceedings Mediterranean Conference on Information Systems (MCIS)

Association for Information Systems AIS Electronic Library (AISeL)

We explore the effect of consumer education on the likelihood of increasing the behavioural intention to use e-government services in Lebanon in the context of initial learning experience. E-government refers to the use of information and communication technology to improve public administration. The adoption of e-government systems by end users has remained below expectations and the efforts of many countries have remained vain. Scholars have found that the low adoption and use of egovernment services by end users for e-services are still major barriers to successful e-government implementation. Among the critical actions suggested by scholars, consumer education through training is a priority one. The results of this quantitative study show that by developing basic content and process oriented consumers’ knowledge on e-government during initial learning experience, a critical period of time where end users decide whether they adopt this service or not, citizens will increase their behavioural intention to use of e-government services.

To cite this publication :


Rania Fakhoury, Benoit Aubert: Consumer education and behavioural intention to use e-government services in Lebanon. Dans: MCIS 2014 Proceedings Mediterranean Conference on Information Systems (MCIS) , Mediterranean Conference on Information Systems (MCIS) Association for Information Systems AIS Electronic Library (AISeL), 2014.





Candidature
Documentation

En savoir plus ?

Contactez-nous et téléchargez une documentation


Aussi intéressé(e) par :