Yves-Alain Ach; Sandra Rmadi Said
Information financière et valeur des marques Ouvrage
ISTE Editions, 2021, ISBN: 978-1784057060.
@book{ach_1347,
title = {Information financière et valeur des marques},
author = {Yves-Alain Ach and Sandra Rmadi Said},
url = {https://www.istegroup.com/fr/produit/information-financiere-et-valeur-des-marques/},
issn = {978-1784057060},
year = {2021},
date = {2021-01-01},
pages = {152 pages},
publisher = {ISTE Editions},
abstract = {Face à la non-reconnaissance comptable des marques créées et à la prise en compte de la valeur des marques acquises dans les états financiers, cet ouvrage étudie la nature, les caractéristiques et les déterminants des informations liées aux marques publiées dans les rapports annuels et financiers des entreprises.},
keywords = {},
pubstate = {published},
tppubtype = {book}
}
Yves-Alain Ach; Sandra Rmadi Said
Financial Information and Brand Value: Reflections, Challenges and Limitations Ouvrage
Wiley-ISTE, 2021, ISBN: 978-1-786-30567-1.
@book{ach_1348,
title = {Financial Information and Brand Value: Reflections, Challenges and Limitations},
author = {Yves-Alain Ach and Sandra Rmadi Said},
url = {https://www.wiley.com/en-fr/Financial+Information+and+Brand+Value%3A+Reflections%2C+Challenges+and+Limitations-p-9781786305671},
issn = {978-1-786-30567-1},
year = {2021},
date = {2021-01-01},
pages = {192 pages},
publisher = {Wiley-ISTE},
abstract = {The brand is the company’s most important asset. In their financial statements, companies are faced with a lack of accounting recognition for the brands they have created, and value recognition for the brands they have acquired. This book studies the nature, characteristics and determinants of brand information published in companies’ annual and financial reports. It presents case studies on the methods of evaluating and developing brands, and analyzes annual reports published by listed companies, whose brands appear in international rankings. It reflects on the inadequacy of information and disclosed data to demonstrate the value of brands and the need to ensure that more reliable and relevant financial information is available to investors. Financial Information and Brand Value goes beyond the simple application of conceptual frameworks in order for the reader to master the practices related to brand valuation.},
keywords = {},
pubstate = {published},
tppubtype = {book}
}
Yves-Alain Ach
L'art de la guerre appliqué aux O.P.A. Ouvrage
Ellipses Marketing, 2009, ISBN: 978-2729852580.
@book{ach_848,
title = {L'art de la guerre appliqué aux O.P.A. },
author = {Yves-Alain Ach},
url = {https://www.amazon.fr/LArt-guerre-appliqu%C3%A9-aux-OPA/dp/2729852581},
issn = {978-2729852580},
year = {2009},
date = {2009-01-01},
pages = {151},
publisher = {Ellipses Marketing},
keywords = {},
pubstate = {published},
tppubtype = {book}
}
Yves-Alain Ach; Maëva Harribet
Le guide des métiers de la Finance Ouvrage
Ellipses, 2006, ISBN: 978-2-7298-2634-5.
@book{ach_849,
title = {Le guide des métiers de la Finance},
author = {Yves-Alain Ach and Maëva Harribet},
url = {https://www.eyrolles.com/Entreprise/Livre/le-guide-des-metiers-de-la-finance-9782729826345/},
issn = {978-2-7298-2634-5},
year = {2006},
date = {2006-01-01},
pages = {275},
publisher = {Ellipses},
keywords = {},
pubstate = {published},
tppubtype = {book}
}
Yves-Alain Ach; Catherine Daniel
Finance d'entreprises - du Diagnostic à la création de valeur Ouvrage
Hachette Supérieur, 2004, ISBN: 978-2011167293.
@book{ach_850,
title = {Finance d'entreprises - du Diagnostic à la création de valeur},
author = {Yves-Alain Ach and Catherine Daniel},
url = {https://www.amazon.fr/Finance-dentreprise-diagnostic-cr%C3%A9ation-valeur/dp/2011167299},
issn = {978-2011167293},
year = {2004},
date = {2004-01-01},
pages = {258},
publisher = {Hachette Supérieur},
keywords = {},
pubstate = {published},
tppubtype = {book}
}
Yves-Alain Ach
Et si on corrigeait les indicateurs financiers des effets de la crise ? Divers
The Conversation, 2020.
@misc{ach_1252,
title = {Et si on corrigeait les indicateurs financiers des effets de la crise ?},
author = {Yves-Alain Ach},
url = {https://theconversation.com/et-si-on-corrigeait-les-indicateurs-financiers-des-effets-de-la-crise-139773},
year = {2020},
date = {2020-06-01},
howpublished = {The Conversation},
keywords = {},
pubstate = {published},
tppubtype = {misc}
}
Yves-Alain Ach
« Sneakers » : la grande envolée des prix à la revente Divers
The Conversation, 2019.
@misc{ach_1253,
title = {« Sneakers » : la grande envolée des prix à la revente},
author = {Yves-Alain Ach},
url = {https://theconversation.com/sneakers-la-grande-envolee-des-prix-a-la-revente-128560},
year = {2019},
date = {2019-12-01},
howpublished = {The Conversation},
keywords = {},
pubstate = {published},
tppubtype = {misc}
}
Yves-Alain Ach
La BCE doit-elle participer à la relance de l'inflation? Divers
Forbes, 2019.
@misc{ach_1302,
title = {La BCE doit-elle participer à la relance de l'inflation?},
author = {Yves-Alain Ach},
url = {https://www.forbes.fr/finance/la-bce-doit-elle-participer-a-la-relance-de-linflation/},
year = {2019},
date = {2019-11-01},
howpublished = {Forbes},
keywords = {},
pubstate = {published},
tppubtype = {misc}
}
Yves-Alain Ach
Combiner le management de projets complexes et la médiation Divers
The Conversation, 2018.
@misc{ach_1254,
title = {Combiner le management de projets complexes et la médiation},
author = {Yves-Alain Ach},
url = {https://theconversation.com/combiner-le-management-de-projets-complexes-et-la-mediation-91621},
year = {2018},
date = {2018-03-01},
howpublished = {The Conversation},
keywords = {},
pubstate = {published},
tppubtype = {misc}
}
Yves-Alain Ach
The Conversation, 2018.
@misc{ach_1346,
title = {Faut-il adapter les pratiques de travail aux attentes des « Millénials » ? Le cas des cabinets d'audit et de conseil},
author = {Yves-Alain Ach},
url = {https://theconversation.com/faut-il-adapter-les-pratiques-de-travail-aux-attentes-des-millenials-le-cas-des-cabinets-daudit-et-de-conseil-89330},
year = {2018},
date = {2018-01-01},
howpublished = {The Conversation},
keywords = {},
pubstate = {published},
tppubtype = {misc}
}
Yves-Alain Ach
L'information financière communiquée aux investisseurs dans les rapports annuels permet - elle d'appréhender la valeur des marques ? Thèse
Université d'Angers, 2016.
@phdthesis{ach_847,
title = {L'information financière communiquée aux investisseurs dans les rapports annuels permet - elle d'appréhender la valeur des marques ?},
author = {Yves-Alain Ach},
year = {2016},
date = {2016-06-09},
address = {Angers, France},
school = {Université d'Angers},
keywords = {},
pubstate = {published},
tppubtype = {phdthesis}
}
No posts by this author.
N'hésitez pas à contacter le service des admissions pour tout renseignement complémentaire :