Nicholas Paparoidamis

@article{baddar_al_hussan_1426,

title = {IMP 2019 conference special edition ?Value co-creation in B2B markets?},

author = {Fawaz Baddar Al Hussan and Nicholas Paparoidamis and Faten Baddar Al Hussan and Peter Batt},

url = {https://www.sciencedirect.com/science/article/pii/S0019850121000985?via%3Dihub},

year  = {2021},

date = {2021-07-01},

journal = {Industrial Marketing Management},

volume = {96},

pages = {163-165},

abstract = {x},

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pubstate = {published},

tppubtype = {article}

}

@article{tran_1076,

title = {Taking a closer look: reasserting the role of self-accountability in ethical consumption},

author = {Thi Thanh Huong Tran and Nicholas Paparoidamis},

url = {https://www.sciencedirect.com/science/article/abs/pii/S0148296319307623},

year  = {2021},

date = {2021-03-01},

journal = {Journal Of Business Research},

volume = {126},

pages = {542-555},

abstract = {x},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{van_den_broeke_1312,

title = {Engaging in or escaping co-creation? An analytical model},

author = {Maud Van den Broeke and Nicholas Paparoidamis},

url = {https://www-sciencedirect-com.devinci.idm.oclc.org/science/article/pii/S0925527320302747},

year  = {2021},

date = {2021-01-01},

journal = {International Journal Of Production Economics},

volume = {231},

pages = {107917},

abstract = {x},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{tran_1193,

title = {Eco-Innovations in Global Markets: The Effect of Ecological (In)Congruence on Consumers' Adoption Intentions},

author = {Thi Thanh Huong Tran and Nicholas Paparoidamis},

url = {https://journals.sagepub.com/eprint/MAKIMS7SVMSKY2SVHQX3/full},

year  = {2020},

date = {2020-09-01},

journal = {Journal Of International Marketing},

volume = {28},

number = {3},

pages = {64-83},

abstract = {Eco-innovations are increasingly manufactured and consumed across national borders. Although global outsourcing can be financially profitable, it is questionable whether consumers respond to eco-innovations manufactured in different countries in the same way. This article introduces the ecological country-of-manufacture (COM) concept, which reflects consumers' perception of a country's commitment to sustainable development policy and practices. Drawing on schema theory, the current research examines how consumer reactions to ?ecological (in)congruence??when the sustainability reputation of a COM is a (mis)match with product eco-friendliness levels?vary across product categories (Study 1a), consumption contexts (Study 1b), and national settings (Study 2). Consumers report more preferential evaluations when there is ecological incongruence for privately consumed products and ecological congruence for publicly consumed products. The results also demonstrate the differential moderating effects of socioeconomic development factors and cultural dimensions. In emerging markets with highly embedded, hierarchical, and high-harmony cultures, consumers require ecological congruence to justify their adoption decisions, whereas in developed markets with highly autonomous, egalitarian, and high-mastery cultures, consumers are more likely to adopt eco-innovations that are ecologically incongruent.},

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pubstate = {published},

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@article{paparoidamis_993,

title = {Being innovative while being green: an experimental inquiry into how consumers respond to eco-innovative product designs},

author = {Nicholas Paparoidamis and Thi Thanh Huong Tran and Leonidas C. Leonidou and Athina Zeriti},

url = {https://onlinelibrary.wiley.com/doi/full/10.1111/jpim.12509},

year  = {2019},

date = {2019-10-06},

journal = {Journal Of Product Innovation Management},

volume = {36},

number = {6},

pages = {824-847},

abstract = {Eco-innovations are an effective way for companies to strategically align themselves with customers' growing environmental concerns. Despite their crucial role, scant research has focused on eco-innovative product designs. Drawing from the sustainability and innovation literature, this article proposes that in the design of an eco-innovation, its degree of innovativeness, level of eco-friendliness, and detachability significantly affect consumers' adoption intentions. This article develops various conceptual models tested through three independent online experiments with U.S. consumers. The findings support the hypotheses and provide useful insights into the underlying mechanisms of how and why consumers respond to eco-innovative product designs across various high-tech product categories. Specifically, the results show (1) a positive effect of innovativeness degrees of eco-innovative attributes on consumers' perceptions of product eco-friendliness and on their adoption intentions as well as a significant moderating role of consumers' need for cognition (Study 1); (2) a positive influence of eco-friendliness levels of eco-innovative attributes on consumer adoption intentions in the case of high-complexity products but not for low-complexity products, emphasizing the need to adopt different approaches when developing eco-innovations to ensure favorable consumer reactions (Study 2); and (3) a significant impact of the detachability of eco-innovative attributes on consumers' perceptions of trade-offs between environmental benefits and product functionality and on their intentions to adopt eco-innovations (Study 3). These findings add to existing theoretical knowledge, provide actionable managerial implications, and identify fruitful avenues for future research.},

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pubstate = {published},

tppubtype = {article}

}

@article{paparoidamis_865,

title = {Making the world a better place by making better products: Eco-friendly consumer innovativeness and the adoption of eco-innovations},

author = {Nicholas Paparoidamis and Thi Thanh Huong Tran},

url = {https://www.emerald.com/insight/content/doi/10.1108/EJM-11-2017-0888/full/html},

year  = {2019},

date = {2019-08-01},

journal = {European Journal Of Marketing},

volume = {53},

number = {8},

pages = {1546-1584},

abstract = {urpose  This paper aims to examine whether consumers respond differently to different types of eco-innovations and to explore how and under what conditions eco-friendly consumer innovativeness (ECI) impacts consumers' perception and adoption intentions. Design/methodology/approach  Two online experiments with real consumers in the USA were conducted to test the hypothesized relationships. Two eco-innovation products were examined: a connected vacuum cleaner (Study 1) and an innovative smartphone (Study 2). Findings  First, consumers tend to express more positive product beliefs, higher preferences and stronger adoption intentions toward resource use elimination innovations compared with the other types of eco-innovations across two product categories. Although consumers are not willing to pay more, they would adjust their payment equity by increasing consumption levels for resource use elimination innovations. Second, this research demonstrates ECI affects adoption intentions via formulating consumer perceptions of product eco-friendliness. Perceived trade-offs between eco-friendly benefits and product effectiveness strengthens the positive effect of ECI while weakening the impact of perceived product eco-friendliness on adoption intentions. Research limitations/implications  Future studies may validate and extend the results for marketing communication to different types of eco-friendly innovative consumers to determine which marketing messages best match the perceptions and preferences of certain eco-friendly innovative consumers. Practical implications  This study offers useful insights for strategic research-and-development investment and decision-making processes in selecting the best-suited approaches to developing eco-innovations and maximizing their success in the commercialization phase. Specifically, firms should place greater emphasis on resource use elimination innovation, which could evoke more positive consumer responses than resource use efficiency innovations and resource use substitution innovations. Moreover, it is important to improve the segmentation of the early adopters in the eco-innovation market with respect to specific types of eco-innovations so that marketers can distinctively address eco-friendly innovative consumers that best fit the potential user profile of their products. Originality/value  The current research is novel as neither an empirically nor a theoretically founded framework has been suggested to examine how and why consumers respond differently to different types of eco-innovations. The findings shine new lights on eco-innovation research by providing useful insights into the underlying mechanisms and the conditions under which ECI affects consumers' responses.},

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pubstate = {published},

tppubtype = {article}

}

@article{paparoidamis_871,

title = {Building customer loyalty in intercultural service encounters: the role of service employees' cultural intelligence},

author = {Nicholas Paparoidamis and Thi Thanh Huong Tran and Leonidas C. Leonidou},

url = {https://journals.sagepub.com/doi/full/10.1177/1069031X19837950},

year  = {2019},

date = {2019-06-01},

journal = {Journal Of International Marketing},

volume = {27},

number = {2},

pages = {56-75},

abstract = {Intercultural service encounters, in which customers and service employees from different cultures interact, are becoming more common in the market. Despite the importance of such encounters for international marketers, limited research attention has been directed to this area. Drawing on social exchange theory, this study examines how frontline employees' cultural intelligence (CQ) influences customer loyalty outcomes of service quality perceptions. Specifically, the authors propose that the three components of CQ?cognitive, emotional/motivational, and physical?have differential moderating effects on the perceived service quality (PSQ)-customer loyalty link and that these effects vary across two national markets. Data collected with a multirespondent (i.e., frontline service employees and customers) cross-cultural research design indicate that cognitive CQ negatively mitigates the impact of PSQ on customer loyalty in an emerging-market context while emotional/motivational CQ has a positive moderating effect in a mature-market setting. When service employees have high physical CQ, the positive role of PSQ in creating and maintaining customer loyalty is strengthened in both markets. The authors discuss these implications for theory and practice.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{paparoidamis_864,

title = {The Role of Supplier Performance in Building Trust and Loyalty: A Cross- Country Examination?},

author = {Nicholas Paparoidamis and Constantine S. Katsikeas and Ruben Chumpitaz},

url = {https://www.sciencedirect.com/science/article/abs/pii/S0019850117301372},

year  = {2019},

date = {2019-04-01},

journal = {Industrial Marketing Management},

volume = {78},

pages = {183-197},

abstract = {Building trust in buyer-seller relationships is a focal issue in relationship marketing. However, there are mixed results concerning the performance outcomes of trust. Also, no attention has been given to linking supplier performance aspects to the development of trusting relationships. In this study we propose a conceptual model of supplier performance drivers and customer loyalty consequences of trust in supplier-organizational customer relationships. We test the model relationships using data from three different countries, namely, France, Hungary, and the U.K., in an effort to assess the extent to which the development and outcomes of trust are consistent across different countries. The results suggest that supplier performance in product quality and sales service quality is conducive to trust building across all three countries. Supplier performance in technical repair service support enhances trust in the market contexts of France and Hungary, but has no significant effect in the case of the U.K. Nonetheless, supplier performance in complaint handling has a positive effect on trust in the U.K. and French contexts, but no link is established in the context of Hungary. Further, the results show that trust enhances customer loyalty across all countries. Moreover, we find that firm size negatively moderates the trust-loyalty relationship in all the countries, with this link being not significant among larger firms in France and Hungary. The results have important theoretical and practical implications for international relationship marketing.},

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pubstate = {published},

tppubtype = {article}

}

@article{paparoidamis_867,

title = {Le beacon au service des réseaux bancaires ?},

author = {Nicholas Paparoidamis and Yvon Moysan},

url = {http://www.revue-banque.fr/banque-detail-assurance/article/beacon-au-service-des-reseaux-bancaires},

year  = {2017},

date = {2017-10-04},

journal = {Revue Banque},

volume = {796},

pages = {74-77},

abstract = {Le beacon est considéré comme l'un des objets connectés les plus prometteurs pour accroître les ventes, mais aussi pour améliorer l'expérience client dans le secteur du retail. À l'heure où les banques réfléchissent à de nouveaux modèles pour leurs réseaux d'agences bancaires et font face à de nouveaux entrants comme les FinTech, le beacon pourrait potentiellement être une nouvelle source de revenus pour les banques et de valeur ajoutée pour leurs clients.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{bartsch_863,

title = {Global brand ownership: The mediating roles of consumer attitudes and brand identification},

author = {Fabian Bartsch and Adamantios Diamantopoulos and Nicholas Paparoidamis and Ruben Chumpitaz},

url = {https://www.sciencedirect.com/science/article/abs/pii/S0148296316300431},

year  = {2016},

date = {2016-09-01},

journal = {Journal Of Business Research},

volume = {69},

number = {9},

pages = {3629-3635},

abstract = {The branding literature repeatedly emphasizes the role brands play in shaping consumer identities. In this context, the rise of global consumer groups gives global brands a prominent role as potential tools for consumer identification. Specifically, consumer segments that idealize global communities and/or hold positive attitudes toward various aspects of globalization are particularly prone to using global brands in order to strengthen their identification with the global world. Against this background, this paper empirically investigates the mediating roles of (a) consumer attitudes toward globality and (b) identification with global brands on the relationship between consumer orientations toward globality and global brand ownership. Findings from a study with 300 French consumers provide evidence of full mediation in line with the theoretically derived causal structure linking consumer orientations to brand ownership through consumer attitudes and brand identification. The paper discusses implications of the findings for theory, practice and future research directions.},

keywords = {},

pubstate = {published},

tppubtype = {article}

}

@article{paparoidamis_866,

title = {Can beacons be a source of inspiration for banks to increase sales and improve customer experience?},

author = {Nicholas Paparoidamis and Yvon Moysan},

url = {https://www.henrystewartpublications.com/jdb/v1},

year  = {2016},

date = {2016-01-01},

journal = {Journal of Digital Banking},

volume = {1},

number = {1},

pages = {1},

abstract = {Beacon technology is considered to be one of the most promising new mobile technologies to both increase sales and improve customer experience in the retail industry. At a time when banks are trying to improve the economics of branch banking and are competing with new entrants like FinTech, beacons could potentially offer more revenue to banks and provide additional value to their clients. This paper looks at the different options banks have to take advantage of beacons.},

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pubstate = {published},

tppubtype = {article}

}