Business Group

Academic research in finance


The Business Group combines the expertise from research professors in marketing, human resources, and entrepreneurial strategy. This group has developed research programmes in a variety of activities that includes: the organisation of seminars, the publication of case studies, and the development of pedagogical content. Key areas of research include improving technological learning models and improving B to B customer relationships. These activities help to enrich the EMLV’s educational content, particularly in the fields of entrepreneurship, marketing, negotiation, sales, and business management.




Business Group

Director : Fernanda Arreola

The Business Group’s research activities focus mainly on four areas: Innovation and Entrepreneurship, Marketing and Sales, International Relations, and Human Resources Management.

The research developed in the area of ‘Innovation and Entrepreneurship‘ mainly concerns the management of technological change, research and knowledge creation mechanisms, creativity, impact of digital transformation and consequent business models innovation, economics of entrepreneurship and business creation, and intellectual property management.

The ‘Marketing and Sales’ area focuses on marketing and communication strategies for new products and services, sales and negotiation strategies, audit and control policies in large national and international organizations.

The research streams developed in the area of ‘International Relations‘ mainly deal with the interactions between geopolitical risks and business strategies, the consequences of major political decisions (such as Brexit) as a test of organizational survival and reliability, and the impact of the implementation of EU diplomatic services for organizational studies.

Within the area of ‘Human Resources Management‘, research focuses on the impact of intangible elements such as values, generational and motivational aspects, empowerment in decision-making and management processes, organizational culture, having in the background a broader context of post-modern organizational theory.





PROFESSORS – RESEARCHERS – THE TEAM

The professors and researchers of the Business Group




Research Seminars


Upcoming events

Past events




Visiting Professors

Isabel Estrada

i.estrada.vaquero@rug.nl

Isabel is Assistant Professor at the Department Innovation Management & Strategy, Faculty of Economics and Business, University of Groningen, where she currently teaches courses in collaborative and organizational innovation. She is also associate fellow of SOM Research Institute and member of Value in Collaborative Innovation (VinCi) Center of Expertise and Connecting Innovation and Creativity (CONINC) Signature Area.

Luca Mora

L.Mora@napier.ac.uk

Dr Luca Mora, BSc, MSc, Double PhD, FRSA is a Lecturer in Entrepreneurship and Innovation at The Business School of Edinburgh Napier University and a Research Affiliate at Edinburgh Napier University’s Centre for Smart Cities.





Publications

Publications of the professors and researchers of the Business Group

324 entries « 7 of 7 »

2007

Michel DALMAS et Patrice ROUSSEL

Les modèles intégrateurs de la motivation au travail Book Chapter

In: Boeck, Éditions De (Ed.): 3 , pp. 235-251, Directeurs de publication Jacques Rojot, Patrice Roussel et Christian Vandenberghe, 2007.

Abstract | Links | BibTeX

Michel DALMAS, Caroline MANVILLE, Didier NOTTAY

Les courants théoriques de la motivation au travail Book Chapter

In: Boeck, Éditions De (Ed.): (Ed.): 3 , pp. 171-215, Directeurs de publication Jacques Rojot, Patrice Roussel et Christian Vandenberghe, 2007.

Abstract | Links | BibTeX

Michel Dalmas

Les méta modèles de la motivation au travail : constructions théoriques et propositions de recherche Journal Article

In: Centre de Recherche et de Management 2007, on line., 2007.

Abstract | Links | BibTeX

Michel DALMAS

L'étude du lien managérial par la fixation des objectifs et par la psychanalyse. Une grille possible par l'approche systémique Conference

Colloque de l'I.S.E.O.R sur l'apport de la psychanalyse aux sciences de gestion 2007.

Abstract | Links | BibTeX

Philippe Silberzahn; Jean-Yves Prax; Bernard Buisson; Vincent Sincholle

Innovations radicales : le pari de l'intrapreneuriat Journal Article

In: L'Expansion Management Review, 2 (125), 2007.

Links | BibTeX

Benoit Aubert

Customer education: definition, measures and effects on customer satisfaction PhD Thesis

Newcastle University, 2007.

Abstract | Links | BibTeX

2005

Thorsten Hennig-Thurau; Peter C Honebein; Benoit Aubert

Unlocking value through customer education Journal Article

In: Marketing Theory and Applications, pp. 136, 2005.

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Benoit Aubert; Daniel Ray

Former ses clients pour les fidéliser Journal Article

In: L'Expansion Management Review, (117), pp. 100-105, 0000.

Abstract | Links | BibTeX

Marcos Lima; Bastien Nivet

Entreprendre, apprendre, s’adapter Book

0000.

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Benoît Aubert; François Thérin

Quand les carrières évolutives nécessitent l’hybridation Conference

Grandes Ecoles et Universités, 2015-05-21 , 0000.

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Journal Article

In: 0000.

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Basma Taieb, Boris Bartikowski, Jean-Louis Chandon

Targeting without alienating on the internet: ethnic majority and minority consumers Journal Article

In: Journal of Business Research, 69 (mars), 0000.

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Basma Taieb, Jean-Eric Pelet, Monia Massarini

The moderating effect of gender on the online luxury market: how perceived intimacy influences male consumers’ buying intentions Journal Article

In: Luxury Research Journal, 1 (3), pp. 260-282, 0000.

BibTeX

Basma Taieb, Jean Eric Pelet

Enhancing the Mobile User Experience through Colored Contrasts Book Chapter

In: of In Khosrow-Pour, Encyclopedia Information Science M (2017); Technology Fourth Edition (10 Volumes). Hershey, PA: IGI Global (Ed.): 8 , 0000.

BibTeX

Basma Taieb, Jean Eric Pelet

Designing website interfaces for m-commerce with consideration for adult consumers Book Chapter

In: In Mobile Platforms Design, ; by Apps for Social Commerce IGI Global, Editied Pelet J -É (Ed.): 0000.

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Basma Taieb, Jean Eric Pelet

From Skeuomorphism to Flat Design: when Font and Layout of M-Commerce Websites affect Behavioral Intentions Conference

0000.

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Basma Taieb, Jean Eric Pelet

Privacy protection on social networks: a scale for measuring users’ attitudes in France and the USA Conference

0000.

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Basma Taieb, Pelet J.E., Massarini M., Ben Dahmane N., Mishra P., Obeidat Z. et Zukowska J. (2016)

Impact of M-commerce Website design on Consumers’Behavioral Intentions: An Empirical Study of Age as Moderating Influence Conference

0000.

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Basma Taieb, Pelet J.E., Ben Dahmane N.

Du design des sites de m-commerce aux intentions comportementales Conference

0000.

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Basma Taieb, Pelet J.E., Lecat B., Terblanche N.C.

Optimizing the supply chain of wine with social media and collaborative consumption Conference

0000.

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Basma Taieb, Jean Eric Pelet

Effects of colored contrast of mobile websites on behavioral intentions Conference

0000.

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DALMAS, Michel

Débat : Missions solidaires, engagement des jeunes et l’apprentissage de l’empathie Journal Article

In: The Conversation (France), 0000.

Abstract | Links | BibTeX

Kseniya Navazhylava, Jean-Charles Pillet, Gazi Islam, Marcos Barros

EST-IL POSSIBLE DE FAÇONNER LE BIEN-ÊTRE AU TRAVAIL ? Online

0000.

Links | BibTeX

Elena Chatzopoulou

A grounded theory of authenticity and quality constructions for ethnic restaurants: implications for effective marketing strategies PhD Thesis

Newcastle University Business School, 0000.

Abstract | Links | BibTeX

324 entries « 7 of 7 »

International Contacts


Alain Ouvrieu

Director of the International Relations Department

+ 33 1 41 16 72 50
Alain Ouvrieu Linkedin Alain Ouvrieu e-mail

Zoë Jofeh

Degree-seeking students coordinator

+33 1 41 16 70 93
Linkedin e-mail

Alice Eyraud

Incoming Exchange Students / Erasmus+ Coordinator

+33 1 41 16 72 51
Linkedin e-mail

Sandrine Mutaliph

Outgoing Exchange Students Coordinator

+33 1 41 16 72 90
Linkedin e-mail

Li Zheng

Outgoing Exchange Students Coordinator

+33 1 41 16 72 48
Linkedin e-mail

 



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