MSc Digital Business & Analytics

One-year Full-time programme in English

MSc Digital Business & Analytics

Optimize your World with the Power of Digital Business

MSc Digital Business & Analytics is designed to provide students with competences and the know-how to thrive in dynamic business environments.

• Master of Science with a major in Digital Business & Analytics
• 1 year, full-time, 450h of class, projects and visits, 60 ECTS credits
• Leonard de Vinci School of Management (EMLV)
• Paris La Défense Campus
• Application deadline: July
• Programme start: October

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MSc Digital Business & Analytics Overview


The MSc Digital Business Analytics explores diverse digital business models, analytical frameworks and new tools that shape today’s business environment. It prepares future consultants or managers to become executives and part of the international community in this digital world.

The course prepares students for career opportunities on the international scene in the field of digital business consulting, e-commerce, value chain management, digital ventures and business analytics.

The programme combines theory and practice to develop applied research skills needed to win in the digital age. Students are exposed to real life business scenarios which equip them with core professional skills. Faculty and staff consist of both international research professors and business professionals.

Entry requirements

Applicants must have a 4 year International Bachelor Degree (240 ECTS or equivalent). English test IELTS 6.0 or equivalent requested. Interview (either face-to-face or at distance).

Admission Procedures:

  • Application Submission in the online portal :
  • Interview (either face-to-face or via Skype)
  • Final decision from the recruitment committee within 24 hours
  • Students will receive an admission letter and will be asked to confirm their acceptance into the programme
  • Registration will be validated with the payment of a 30% deposit of tuition fees
  • Students will receive a letter confirming registration and payment that will be necessary for starting the VISA process
  • Payment of balance is required upon arrival in September

Documents to Provide:

  • CV
  • Cover Letter
  • Copies of all diplomas and transcripts including high school diploma
  • ID photos
  • Copy of passport
  • English Test results (IELTS 6.0 or TOEIC 700)
  • Student VISA

Courses included

Digital Economy
Law, Ethics & New Technologies
Current and Emerging Trends in Digitization
Data Management & Statistical Methods

Social Networks in Human Resources & Recruiting
Change Management and Digital Transformation
Gamification for Recruitment and People Analytics
Online Reputation & Crisis Management

SEO, Digital Advertising and Marketing Analytics
Demand Generation for E-commerce & Omnichannel Execution
Fintech, Financial Engineering and Banking Innovations
UX Design and Online Experiments

Operations Management
Simulation and Optimization
Applied Management Science
Internet of Things, Digitalization and Automation


Career opportunities

The MSc Digital Business Analytics programme offers a wide range of opportunities for employment. MSc students may aspire to leading roles such as:

  • Digital Commerce Strategist
  •  Senior Business Analyst
  •  Web Analyst and Marketer
  •  Digital Business Consultant
  •  Value Chain Manager
  •  E-Commerce Sales Manager
  •  Digital Transformation Lead
  •  M&A and E-Business Analyst
  •  Digital Financial Economist
  •  Senior Community Manager
  •  Digital Market Researcher
  •  Manager of Digital Products
  •  Business Analytics Manager
  •  Digital Marketing & Media Lead
  •  Head of Digital Operations
  •  Digital Talent Officer
  •  Demand Generation Lead
  •  Digital Transformation Consultant

Duration & Intake

One-year, full-time programme

INTAKE :  October
Number of places : 35

Course structure

450h of class, projects and visits
from october to march

6 months internship or dissertation
from april to september

Personalized support

  • Administrative steps (housing, Campus France, visa, health insurance, immigration office…)
  • Buddy Team service (airport pick-up, practical information, integration events…)
  • One and a half hours French class per week (3 levels: beginner, intermediate, advanced)

Fees and Funding

TUITION FEES : 10200 € per year

Early-Bird Discount

Complete your application before:

  • 31 December: 20% discount
  • 31 March: 10% discount

Early-Bird discount is only valid for the next September or October intake. Students should submit their complete application to qualify for the Early Bird deadline.


In addition to the scholarships already offered by the governments of the countries of origin, or international student aid structures, Leonard de Vinci schools bring into play 6 scholarships worth € 2000 towards international degree-seeking students. More infos on fees and funding

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International Contacts

Alain Ouvrieu

Director of the International Relations Department

+ 33 1 41 16 72 50
Alain Ouvrieu Linkedin Alain Ouvrieu e-mail

Zoë Jofeh

Degree-seeking students coordinator

+33 1 41 16 70 93
Linkedin e-mail

Alice Eyraud

Incoming Exchange Students / Erasmus+ Coordinator

+33 1 41 16 72 51
Linkedin e-mail

Sandrine Mutaliph

Outgoing Exchange Students Coordinator

+33 1 41 16 72 90
Linkedin e-mail

Li Zheng

Outgoing Exchange Students Coordinator

+33 1 41 16 72 48
Linkedin e-mail



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