Marie Haikel-Elsabeh

De Vinci Research Center

Marie Haikel-Elsabeh

Marie Haikel-Elsabeh holds a Doctorate in Management Science from the University of Paris Ouest Nanterre / Télécom Ecole de Management (Institut Mines-Télécom), a Master of Management of Organizations from ESCP-EAP / University of Paris Ouest / Mines Paris TECH / ENA, a Master in Political Communication and Local Animation from the University of Paris 1 Panthéon Sorbonne and a Bachelor in Comparative International Politics from the American University of Paris. Her research focuses on AI, social media, and innovation. Her most recent research projects concerned the creation of a recommender system capable based on social media and capable of analyzing and recommending products based on text-mining. Her other projects focus on how responsible consumers communicate on social media. Her other research concerns IoT and their impact on human lives.


Journal Articles

Marie Haikel-Elsabeh; Zhenzhen Zhao; Björn Ivens

When is brand content shared on Facebook? A field study on online Word-of-Mouth Journal Article

In: International Journal of Market Research, 61 (3), pp. 287-301, 2019.

Abstract | Links | BibTeX

M. Haikel-Elsabeh; E. Lombardot

La consommation alimentaire responsable : analyse des contributions du web social au changement et au renforcement des pratiques Journal Article Forthcoming

In: Revue des Organisations Responsables , Forthcoming.


C. Ardelet; N. Veg-Sala; A. Goudey; M. Haikel-Elsabeh

Entre crainte et désir pour les objets connectés : Comprendre l'ambivalence des consommateurs Journal Article

In: Décisions Marketing, 86 , pp. 31-46, 2017.


Marie Haikel-Elsabeh

L’avenir du webmarketing sur les sites internet Journal Article

In: Finance et Gestion, on line, 2016.


Marie Haikel-Elsabeh; Sébastien Nouet; M. Narayadou

How personal finance management influences consumers motivations and behavior regarding online banking services Journal Article

In: Communications and Strategies - Digiworld Economic Journal, (103), pp. 15-34, 2016.



Damien Renard; Marie Haikel-Elsabeh; Balagué Christine

La cuisine 2.0 Conference

Journée E-Marketing, AFM 2013.

Abstract | BibTeX

Marie Haikel-Elsabeh

Criticism of the legitimate use of violence by the state in movies Conference

The pharmakon of film & new media, 2012.


Marie Nour Haikel-Elsabeh; Le Ahn Ngoc; Christine Balagué; Jean-Christophe Bénavent

The Impact of Motivation for Sharing on Behavior in Social Networks Conference

EMAC 2012.


Book Chapters

Marie Haikel-Elsabeh

Understanding Brand Implication and Engagement on Facebook Book Chapter

In: (USA), Information Resources Management Association (Ed.): pp. 1806-1827, IGI Global, 2014.

Abstract | Links | BibTeX


Camille Alloing; Marie Haikel-Elsabeh

Les leaders d’opinion sur les réseaux socionumériques Inproceedings

In: 10eme Séminaire M@rsouin, 2012.

Abstract | Links | BibTeX



Objets connecté : un succès … sous condition Periodical

L’Expansion, Septembre, (124-126), 2015.


    No posts by this author.

Contact us
Apply now

    Need information ?

    Contact us and we will help you